We strongly believe our purpose is about much more than providing great tasting, responsibly-produced food. It’s also about leveraging the scale of our business to give back to the communities in which we live and work. An area that we’re particularly passionate about and committed to is hunger relief. One of our primary goals is to ensure access to healthy, nutritious foods and beverages for everyone, and we work to achieve this by supporting local hunger relief partners through food donations, financial contributions and employee volunteerism.
In North America, our plants and offices raise money for their local Feeding America affiliates, a unifying effort for WhiteWave. The Feeding America network is the nation’s largest domestic hunger-relief organization, and in 2015 alone, we provided them with 1.6 million meals. One of our longest standing local hunger relief partnerships is with Community Food Share (CFS), a nonprofit food bank located in Colorado, where we’re headquartered. Our support for CFS over the years includes financial donations, hundreds of volunteer hours, and food donations. In fact, since 2006, WhiteWave has donated approximately 12 million pounds of product to CFS.
In 2016, Colorado employees raised $105,767 for the organization during their annual “Compete to Beat Hunger” Corporate Challenge. With a corporate dollar-for-dollar match, we were able to donate $211,534 to CFS, which is the equivalent of providing 634,600 meals to people in need across Broomfield and Boulder counties. In addition, during that same month, employees at 15 different sites outside of Colorado raised a total of $19,230 for food banks in their local communities. That amount was also matched dollar-for-dollar, providing total donations of $38,460 and 115,380 meals to those in need in their areas.
Ensuring our neighbors have nourishing food to eat is something that will always be a priority for us at WhiteWave, and we’ve enjoyed the opportunities we’ve had to partner with CFS and other Feeding America food banks to make a difference in this area.