Earlier this week, in celebration of Earth Day, Denver Mayor Michael B. Hancock, in partnership with WhiteWave Foods, Waste Management of Colorado, and the Carton Council announced that food and beverage cartons are now recyclable as a part of the Denver Public Works’ residential recycling program, Denver Recycles. That means that nearly all household containers used by Denver residents are recyclable!
When we first heard about this opportunity, we knew we needed to be involved. As a local food company that packages most of its products in cartons, this was a natural fit for us. It’s an opportunity to help ensure Denver residents can recycle food and beverage cartons, including: milk (dairy, soy and almond); juice; single-serve juice and milk boxes; cream; egg whites and egg substitutes; soup and broth; protein drinks; eggnog, wine, tofu; and ice cream and frozen yogurt.
In 2008, only 18 percent of U.S. households had access to carton recycling programs. Today, thanks in part to the Carton Council, this number has doubled to nearly 36%. Denver is now the largest city in the Rocky Mountain region to recycle cartons, and is part of a national movement of major cities across the country to expand residential recycling programs to include cartons.
The recycled carton paper fibers are a valuable resource for making new products and consist of some of the highest quality fiber among recyclable products. Consequently, cartons have global demand and are shipped to paper mills, where the paper fiber is extracted to make new products like paper towels, tissue, and even building materials.
At WhiteWave, our Mission is to be the Earth’s favorite food company, so we’re looking forward to working with the City of Denver, Waste Management and the Carton Council to raise awareness about carton recycling and hopefully increase the number of Denver households that are doing it.
Denver residents who want to learn more can connect with Denver Recycles on Facebook or Twitter, or through their website (you can also simply call 3-1-1). Click here to find out if carton recycling is available in your local community.
We hosted our fourth annual Take our Daughters and Sons to Work Day today and had an absolute blast. Now, this isn’t your average “parents bring in their kids, kids sit and watch parents work” kind of deal. At WhiteWave, we go pretty big. 140 kids and teens ranging from 8 to 18, exploring a series of interactive games and workshops run by more than 100 WhiteWavers.
It gives kids a chance to see what mom and dad are off doing all day, as well as a glimpse at future career opportunities. Our events provide a balanced mix of business, sustainability and fun; the day is actually a perfect representation of the culture we try to cultivate everyday here at WhiteWave.
Click here to see more details on the event, and checkout the photos below for some highlights from the day.
Welcome to the party...
Preparing for their future interviews on 60 minutes:)
Who says you can't have a little fun at work, right?
Dollars and sense at the Finance workshop...
Future's so bright...
The art of packaging and advertising...
Sales workshop. "Everything I touch, turns to sold"
Last week we received our annual (giant) bin of free compost from Eco-Cycle and A1 Organics, and a huge bundle of heirloom tomato plants from our friends at Growing Gardens. We actually helped make the compost through our on-site recycling and composting efforts (Check out more details here).
Gardening season at WhiteWave is officially on. Do you have a home garden? Tell us about in the comments below…
Horizon and Silk are both pioneering brands. Sometimes the price of leadership is that people say things about you that simply aren’t true. As a company dedicated to transparency, we would like to ensure you know our story:
When it comes to sourcing milk for our Horizon Organic products, about 93 percent of that milk comes from more than 600 family-owned organic dairy farms in 23 states. About 7 percent of our milk comes from two farms owned by Horizon, in Idaho and Maryland, which are models of organic farming. You can visit them online, meet some of our family farmers and learn more about our organic farming practices here.
As for the soybeans used to make our Silk Soymilk products, you can feel good knowing that all the soybeans we use are grown right here in North America. In fact, you can find out exactly where the beans in each carton of Silk were grown, down to the county level, by entering a code on the carton at the Silk Traceability Website.
All Silk soybeans have been non-GMO from the start. Silk was an early supporter of the Non-GMO Project, and today, our entire plant-based beverage portfolio is Non-GMO Project Verified.
Horizon and Silk also are major supporters of the Just Label It campaign for labeling foods containing GMOs, because we believe consumers have the right to know what’s in their food.
While we now offer both organic and natural Silk products, Silk remains the largest brand to provide organic soymilk nationwide.
We are proud to remain steadfast in our dedication to offering consumers products that are good for them, good for the farmers who produce them and good for the planet.
As both Silk and Horizon Organic have grown, we’ve remained committed to sourcing ingredients responsibly, supporting family farmers and producing organic and natural products without the use of GM ingredients.
As always, if you have any questions about any of the facts above or about any WhiteWave brands and products, feel free to leave a comment below.
1 in 5 American kids are going to bed hungry tonight.
That’s a pretty gripping stat from the Food Network’s recent documentary on childhood hunger in America – Hunger Hits Home. The piece focuses on three families struggling to get by… struggling to feed themselves. But what’s worse, is that those three stories represent more than 16 million other kids who also come home to empty plates and empty cupboards.
Scary statistics aside, the documentary does highlight some really good progress in the fight to end childhood hunger, and does a great job of dissecting problems and offering up solutions. Simple awareness goes a long way, especially when people start to recognize how easy it can be to help out.
In fact in a little less than a month our biggest CFS initiative (Compete to Beat Hunger Challenge) is set to start up, and people around here are getting really excited about it. We’ve been part of the challenge going on eight years now, and I think most WhiteWavers will tell you it’s really the most humbling and rewarding thing we as employees do. It’s also a lot of fun.
I won’t spoil the surprise of what we’ve got in store, but stay tuned to TGM beginning May 8th when we’ll start covering the events and sharing all types of resources and ways you can join in the fun and help fight hunger in your community.
Definitely going to be some baking going on this weekend, so we figured we’d share a quick, easy and ridiculously delicious recipe to help out. Enjoy:
Yield: 16 servings
Prep Time: 15 minutes
Cooking Time: 20 minutes
– 4 cups sugar
– 1-1/2 cups Horizon Organic Whole Milk
– 1 tablespoon corn syrup
– 1 -1/2 cups creamy peanut butter
– 1 tablespoon vanilla
Directions: Grease a 9×13-inch pan. In saucepan, stirring constantly, bring sugar, milk and corn syrup to 234-240 degrees on candy thermometer (soft ball stage). Remove from heat and stir in peanut butter and vanilla. Pour into pan and cool several hours in refrigerator. Cut into small squares.
Nutrition Information: Calories 77; Calories from Fat 35; Total Fat 4g; Saturated Fat 1g; Cholesterol 1mg; Sodium 40mg; Total Carbohydrates 8g; Dietary Fiber 0g; Sugar 7g; Protein 2g; Vitamin A 0% DV; Vitamin C 0% DV; Calcium 1% DV; Iron 1% DV.
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The Grazing Mind is a blog about current and social events related to the products, culture and business of WhiteWave.