Last August, WhiteWave kicked off a program called Share Your Delight.
When our consumers purchased one of our delicious holiday products – whether from Silk®, Horizon®, International Delight® and LAND O LAKES® – we asked them to go online and enter a code. By entering that code, we in turn donated $.50 to one of two great causes, including Toys for Tots or Coats for Kids.
Well, maybe not for everyone. The holidays can prove to be a busy, stressful time that’s full of demands. It’s comforting to know that people will carve a few minutes out of their day to step up and make a big difference. The results are in, and thanks to our consumers, the Share Your Delight program generated:
- More than 115,000 codes entered online
- $42,000 for Coats for Kids
- $15,000 for Toys for Tots
We are proud of our consumers – thank you!