The Grazing Mind

Have you seen the June issue of Every Day with Rachael Ray?  International Delight® Light Mocha Iced Coffee and Silk® Vanilla Iced Latte were featured in an article titled “Iced Java in a Jiffy” that advises readers to “skip the lines and budget-busting prices at the coffee shop this summer”.

• International Delight Light Mocha Iced Coffee: “With just a hint of coffee, this grown-up chocolate milk is rich and sweet, yet weighs in at only 100 calories per cup.”
• Silk Vanilla Iced Latte: “The slightly sweet flavor of vanilla soy milk comes with a nice kick courtesy of premium arabica-bean coffee.”

Get your iced java fix at home this summer, folks. Cheers.

Brian Allen from our Horizon sales team was on Denver’s 9News this morning to talk about WhiteWave’s sponsorship of the BolderBOULDER and the company’s training program for all employees in our Broomfield office. WhiteWave’s training program with Ric Rojas supports the health and wellness of Broomfield-based employees and is an example of how WhiteWave is working to become a different kind of food company.

The BolderBOULDER 10k is held on Memorial Day (this Monday!) and this year, WhiteWave has 80 employees registered to run the race.

Watch the video clip from 9News and learn more here: http://www.9news.com/rss/story.aspx?storyid=337108

If you come to WhiteWave’s headquarters in Broomfield and are an expectant mama, we have a reserved parking spot for you right up front. Go mamas!

In keeping with our goal to change the way the world eats for the better, WhiteWave is participating in the Community Food Share Compete to Beat Hunger Corporate Challenge. Community Food Share (CFS) is a hunger-relief organization in Boulder and Broomfield counties which helps feed one in six county residents who live at or below the poverty line.

This is WhiteWave’s ninth year participating in the Corporate Challenge to raise money for CFS and our fundraising tactics have evolved over the years into one week of grassroots fundraising events that build community and create a little friendly competition between departments at our Broomfield headquarters. Right now at our office, we have more than 20 fundraising events taking place ranging from hosting raffles and kickball games, to selling cupcakes, homemade lip balm and pie sales.

This is my first year being involved with Corporate Challenge and it’s a blast! Everyone is so creative with their fundraising event ideas which makes it easy to give generously to CFS. So far, we’ve raised over 50 percent of our fundraising goal and the challenge is not yet over. I’m confident that WhiteWave will meet our fundraising goal this year!

We’re excited to announce the launch of Horizon® Organic’s new single serve milk boxes with 32 mg DHA Omega-3. As the first shelf-stable milk box with 32 mg DHA omega-3, these new milk boxes are perfect for packed school lunches and busy families. Take them to the park, the pool, school and playdates. They pack all of the nutritious benefits of milk, including 8g of protein, Vitamins A and D, and calcium, with the added benefit of DHA omega-3 to support healthy brain development.

DHA omega-3 is a long-chain omega-3 fatty acid that has been studied for its role in supporting healthy brain development. Most children currently don’t get the suggested intake of DHA omega-3, and each serving of Horizon Organic Milk with DHA omega-3 provides 32 mg of DHA. Yummy yummy for your tummy (and your brain).

Have questions about DHA Omega-3? Check out Horizon’s website for more info and great videos.

We hope you all had a great Mother’s Day. Check out the bulletin board in our Mother’s Room of our sweet WhiteWave babies.

Wishing all Moms a super Mother’s Day weekend.

Is your mom a superhero too?  Check out this great video from our friends at Vitamin Angels:

http://www.youtube.com/watch?v=WnZe7X2N71g&feature=youtu.be

A new report entitled “Moms as Food Shoppers” shows that the number of moms who report looking for organic or natural foods when grocery shopping jumped from 7 million to 9.2 million, or 31%!  The study also found that moms are most likely to seek out organic foods when their children are ages five and under. 

Happy Mother’s Day to all of the moms out there and we hope you can take this weekend off  from grocery shopping. 

 We have hosted a variety of Spring-related events for our employees at our Broomfield offices in the recent weeks. First, our partners at Growing Gardens hosted a brown bag seminar on the fundamentals of Organic Gardening on Thursday, April 18. Connor Murphy from Growing Gardens explained the importance of selecting a site for your garden, irrigation and slope. If you’re planning to start your own garden, pay attention to the weeds you pull – they may be edible.

Second, Growing Gardens returned for their annual plant sale on May 1. Even though it was snowing here in Broomfield, the plant sale was a huge hit with our employees. Lauren Richardson from Growing Gardens had a variety of plants for sale including pansies, herbs like basil and thyme, and veggie plants like tomatoes and peppers.

And lastly to align with our Spring theme, compost from our friends at Eco-Cycle was delivered to WhiteWave Foods on April 24 in a big, green Eco-Cycle truck. EcoGro®, a Class I quality compost, is made from tree trimmings, food waste, yard waste, leaves, etc. A stable organic matter, it is a good source of nitrogen, phosphorous, potassium, sulfur and other nutrients essential for plant growth. The compost was available at WhiteWave for 10 days for our employees to take home and put their gardening skills to practice. I loaded up two bags of compost for my new garden and can’t wait to watch my flowers, veggies and herbs grow. Now, if only I can keep the dog from eating my homegrown cherry tomatoes!

Check out this great video to learn more about how WhiteWave has supported Community Food Share over the years.  http://www.youtube.com/watch?v=Wsho2F2YLHc